Pretty as a postcard is an expression we use to describe picturesque scenery. The photography used on postcards is generally good quality (i.e. having the best vantage point and deep focus). But the photos tends to rely on trite and formulaic imagery.
I found the postcard below a few years ago during a trip to the Caribbean island of Saint Barthélemy (a.k.a. St. Bart’s). It is among the most original and artistic photographs I’ve ever seen on a postcard:
It’s a detail of an old clapboard house that is common on the island. We saw many houses like this – both in style and colour – in St. Bart’s capital Gustavia, where I bought this.
It’s the fact that there are buildings like this that are so unique to this region that makes it a great postcard image. It achieves the goal of a postcard image of sending a snapshot to capture the look and feel of a special place to those at home.
We had my daughter fill out the back:
My daughter drew a coconut tree and the ocean that she saw there. She composed the message too, which reads: “We took a big catamaran to St. Barth’s today. We rode super big waves.”