In picking postcards to send to people when I (used to) travel, I find postcards with illustrations opposed to photography can often be more evocative and visually interesting. Illustrated postcards are harder to find, however.
I particularly enjoy illustrated postcards that have an old-fashioned style. This can be seen by this fine item below that arrived last week from Arizona, USA:
Here’s the back:
“Grand Canyon National Park, Arizona – Hermit Trail. Lantern Press Original Poster”
“Great views, excellent air and a lot of sleeping. Not thinking about work is good too…”
I’ve added two new categories to the Museum’s thematic and stylistic classification to capture these postcards: retro and repro. Repro is short for reproduction and is used for postcards that are an authentic reproduction of an old postcard. The only way I know this is if the postcard credits on the back indicate this. Retro is for any contemporary postcard that copies older artistic styles or repurposes old content from other sources (e.g. posters, advertisements, etc.) into a postcard.